Late Thursday, as rumors swirled about a shooting at Brown University, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and pointing viewers to her channel's 9pm newscast.
Although CNN is certainly not a perfect news source, her message rang true for a lot of people. It is one of the outlets where there exists reality-based and generally dependable reporting – notably during crises like the one unfolding close to a New Hampshire storage facility.
An Uncertain Position Amid a High-Stakes Struggle
Yet the news network, now 45 years old, finds itself in a uncertain state as two huge media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has become part of a high-risk game of corporate ownership, instead of as a question of what benefits the news-consuming public.
“This represents another instance of the fundamental flaws with origins in decades of regulatory actions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a business story with powerful individuals as the main characters, but there is hardly any discussion of the public interest,” Pickard added.
The Complicating Element: The Former President
The CNN scenario is further muddied by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his chief “fake news” adversary.
Remember the cries of “CNN sucks!” at Trump's rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now claims that CNN needs new ownership. This can be interpreted as ownership that will insulate him from journalistic oversight. That is one reason why he appears to favor Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that suitor more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that historic news network.
An Outcome of Further Instability
Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s hardly a guarantee of stability. That structure could set up CNN for a future sale. The cycle continues.
If you ask Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Each proposed deal would be harmful to the country, and both should be opposed by the government,” Wu stated.
The Core Problem and a Way Ahead
Regardless of the resolution with this particular battle, the underlying crisis remains.
“The present media landscape is a profoundly anti-democratic system, but we must resist a sense of powerlessness,” Pickard noted. Government actions – from the 1930s and 1940s – helped to build this profit-obsessed monster, and new policy decisions can fix it.
Is this likely in an era where the top communications regulator won’t even affirm that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will not happen in the future.
Measures that strengthen independent news organizations, aid local journalism, finance public media, and outlaw the accumulation of media power in too few hands are not only possible – they are vital for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN must not be tools in the latest merger game.